In the sign of European development models
The National Tourism Organization of Serbia, in cooperation with the TO of the city of Loznica, organized the 10th Tourism Forum, which took place in the reconstructed, „glittering space“ of the „Kur Salon“ in Banja Koviljača.
The main goal of this annual gathering of the local tourist organizations is to get them acquainted with contemporary trends in promoting various tourism products. Miguel Gallego, Marketing Director of the European Tourist Commission, presented the European expirience and new trends in the tourism market. The presentation by Sara Bellshaw, Project manager from the West Highland College in Scotland, and project colaborator Jelena Farkić, has been highly evaluated. They presented the new European tourist product, which is promoted under the common brand name “Slow Adventures”.
The Forum also hosted domestic experts who presented new legal framework for tourism development and various examples of good practice.